Brand pricing distinguishes light polish from a complete identity and launch-ready brand system.
For businesses that have a base identity but need cleanup before a website or campaign launch.
Typical timeline: 3-5 days
Key inclusions
For new or early brands that need logo usage, colors, fonts, and core messaging.
Typical timeline: 2-3 weeks
Key inclusions
For companies that need a stronger identity, positioning, voice, and practical design rules.
Typical timeline: 4-6 weeks
Key inclusions
For brands launching across website, social, sales material, decks, and campaigns.
Typical timeline: 6-10 weeks
Key inclusions
The cards above show the basics. This table shows the full tick and cross detail for every feature.
| Feature | Brand Polish | Identity Starter | Brand System | Launch Brand Kit |
|---|---|---|---|---|
| Included scope | ||||
| Brand review and cleanup notes | ||||
| Logo usage cleanup | ||||
| Color and typography refinement | ||||
| Simple image direction | ||||
| Mini brand sheet | ||||
| Primary identity direction | ||||
| Logo lockup usage | ||||
| Color palette and font pairing | ||||
| Basic messaging line | ||||
| Positioning and audience direction | ||||
| Voice and tone guidelines | ||||
| Reusable visual patterns | ||||
| Website design direction | ||||
| Brand application examples | ||||
| Campaign and social templates | ||||
| Pitch or sales deck style | ||||
| Launch asset checklist | ||||
| Advanced brand guidelines | ||||
| 30-day brand rollout support | ||||
| Best fit | Clean up existing brand. | Create foundation. | Build a mature system. | Launch across channels. |
| Typical scope | Mini cleanup. | Identity starter. | Guidelines and patterns. | Full asset rollout. |
| Messaging | Light notes. | Basic line. | Voice and positioning. | Launch-ready message system. |
| Assets | Mini sheet. | Logo and colors. | Patterns and examples. | Templates and deck style. |
| Support | Handoff only. | Handoff only. | Application examples. | Rollout support. |
Optional scope when the base package needs more depth.
Extra logo exploration or cleanup for existing marks.
Pitch, proposal, or sales deck visual system.
Reusable social layouts for announcements and campaigns.
Image style, shot list, and visual reference guide.
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